LED advertising screens: types and advantages

LED panels, also known as LED walls, are luminous devices that use light-emitting diodes (LEDs) to display advertising messages, information, or high-definition images. Thanks to their advanced technology, LEDs offer brilliant and sharp illumination, ensuring optimal visibility in various lighting conditions.

It is precisely for this reason that LED panels can be used in a variety of circumstances and not only to convey advertising messages. Of course, the most important thing is to invest in quality products, such as those from Macropix, so that you can rely on efficient and durable panels.

Different types of LED panels

There are many types of LED panels that can be used for different applications. For example, we can mention:

  • Big screens on the street: advertising screens installed on roofs or along the street at strategic points are an innovative solution to broadcast advertising messages. In fact, they are large screens that allow dynamic images and videos to be played, thus capturing the attention of passers-by. In addition, they offer the possibility of alternating the programming of spots;
  • LED billboards: these are screens that operate 24 hours a day and have a lifespan of up to 100,000 hours, guaranteeing optimal visibility both during the day and during the night, maintaining image quality even in direct sunlight. LED billboards can also be installed on the blind walls or scaffolding of buildings under renovation, to provide information or convey advertising messages;
  • LED screens for shops: LED signs for shops are displays to be installed on roofs or on the facades at the entrances of sales outlets, in order to immediately communicate to passers-by the latest information in real time or advertising messages according to different occasions (e.g. sales, holidays, etc.);
  • Digital Courtside: LED courtside screens are devices designed for advertising installations around playing fields, such as stadiums for football matches, athletics, etc. They are specially made to resist unintentional shocks and weather;
  • Modular LEDwalls for events: modular LEDwalls allow stands and exhibition spaces in general to be enhanced, as they can be hung on the wall, embedded in plasterboard, etc. Furthermore, they can take different shapes, so they are the perfect solution for concerts, conventions, shows, etc.

The benefits of using LED screens

There are numerous reasons for using LED screens, especially when employed in advertising. Thanks to their application, it is possible to focus the public’s attention on a certain product or a specific service or on a certain kind of information (such as the presence of a certain shop in the vicinity or the number of parking spaces still available in a car park, etc.). 

Another important element is that these tools play an excellent advertising role, in other words, they manage to capture people’s attention and arouse their interest. Another strength that should not be underestimated is the possibility of customising their size and shape and thus giving free rein to the creativity of those who want to advertise.