Prowess Journal

Prowess

SINCE 2002 · WOMEN IN BUSINESS

Small business marketing lessons from advertising experts

If you run a small business – or are thinking of starting a company from scratch – you might be wondering how to stand out in a sea of noise. The world is certainly cluttered with marketing messages, but with a few clever moves you can make your company unique and reach the audience you’re […]

3 innovative ways to raise cash for your business – without asking the bank

 Great ideas alone are never sufficient when it comes to getting a new business off the ground. You will need to draw up a budget, raise capital and have some money in reserve for stock or unforeseen emergencies. Here are three ideas for accessing cash. Logbook Loans Sometimes the bank just doesn’t make a decision […]