Why Bespoke Software Is the Secret Weapon of High-Growth Companies

Every business owner knows the importance of remaining one step ahead of the digital curve. This is why we are left wondering why more than 60 per cent of all companies that participated in a recent survey stated that they were still relying on outdated software solutions. 

The use of legacy systems can impede everyday customer support solutions, decrease in-house efficiency, and even harm the reputation of the brand itself. Why is it much better to integrate bespoke systems into a business model, and how can this approach ensure long-term growth?

Abandoning All-or-None Packages

Some companies believe that they can save money by cutting corners when it comes to their on-site software. While this might appear logical on paper, are cost-cutting solutions really the most logical strategies? Would it not make more sense to invest in systems that can be tailored around the needs of the organisation? Consider the options engineered by well-known providers such as Pixel Fusion:

  • ERP software
  • CRM packages
  • Retail and e-commerce solutions
  • Manufacturing software

Deploying legacy systems known for their “one-size-fits-all” is hardly the best way forward. 

Flexibility

Imagine that you are currently overseeing a transition to a new customer demographic. Unfortunately, outdated software cannot handle this shift. Employees are therefore forced to perform manual tasks that should have otherwise been fully automated. Not only will your ongoing operations begin to suffer, but new clients could be less than impressed with your CRM model. 

Bespoke software has been designed with the ability to change as the needs of your business continue to evolve. On-the-fly adjustments are easy to perform, and employees will always be kept in the loop. 

Maintenance

Yet another issue that businesses often encounter with off-the-shelf solutions involves real-world maintenance concerns. Even companies that already possess a dedicated in-house IT team could find occasional tasks such as software upgrades a laborious process. Furthermore, the chances are higher that mistakes will be made. This could further impact ongoing operations, and lead to downtime that should have otherwise been avoided. Custom-made software is easy to maintain; resulting in streamlined upgrades with fewer potential problems.

A Powerful Investment

What separates a high-growth company from a firm that constantly falls short of the mark? One variable involves the ability to appreciate that investing in quality infrastructure will always provide a higher long-term ROI. Bespoke software should be viewed as an investment as opposed to a one-off expenditure. Similar to other assets, the advantages of these solutions will become apparent over time. 

Enterprises that hope to remain ahead of the competition will always opt for bespoke software packages. Although this might not necessarily be classified as a “secret weapon”, it certainly provides results that are hardly achievable with outdated alternatives. As the digital world continues to evolve at an even faster pace, the role of innovation will become quite clear.