Prowess Journal

Prowess

SINCE 2002 · WOMEN IN BUSINESS

How to Build Sustainability into Your Brand; Both Online and In-Person

What does it mean to build sustainability into your brand? Well, according to Masterclass, “a sustainable business taps into the environmental and social activism of the twenty-first century to improve brand perception and increase brand value.”  Sustainability is working its way into modern business models as entrepreneurs and business owners seek to drive positive change […]