Prowess Journal

Prowess

SINCE 2002 · WOMEN IN BUSINESS

Starting an Online Business in the UK: 6 Rookie Mistakes

UK consumers now spend roughly £1 in every £4 online, and ONS retail sales data from 2024 shows internet sales accounting for around 27% of total UK retail sales. For women founders, the opportunity is significant: the Alison Rose Review of Female Entrepreneurship estimates that closing the gender entrepreneurship gap could add up to £250 […]

Managing Cash Flow in Your Small Business: A UK Guide

Cash flow is the movement of money into and out of your business. Unlike profit, which is an accounting measure of revenue minus costs, cash flow tells you whether you actually have enough money in the bank to pay suppliers, staff and yourself on time. For women running UK small businesses, managing cash flow is […]

Cash Flow Crisis Management for UK Small Businesses

A sudden cash flow crisis can hit even a healthy small business. In 2024, company insolvencies in England and Wales reached 25,082, the highest annual total since 1993, according to the Insolvency Service. Women founders often face extra pressure: the Alison Rose Review of Female Entrepreneurship (2024) estimates that closing the gender entrepreneurship gap could […]