Prowess Journal

Prowess

SINCE 2002 · WOMEN IN BUSINESS

Marketing Boost for UK Women-Led Businesses: 6 Steps

Marketing is the engine of growth for any small business, yet it is often the first task to slip when orders, admin, and cash flow demand attention. If sales have slowed or feel harder to win, you do not always need a new product. Often, you need a focused marketing boost. For women-led businesses in […]

Ethical Business: What Start-Ups Can Learn From the Co-op

Ethics are big business. And ethics are an important driver for growing numbers of new businesses too, many of which unfortunately fail to get the balance right between passion and profit. So what can idealistic start-ups learn from the success of the Co-op and the fair trade movement?