Halla Tómasdóttir: Feminine Values Still Reshape Finance

Halla Tómasdóttir built Icelandic investment firm Audur Capital on five feminine values in finance: risk awareness, straight talking, emotional capital, profit with principles and independence. When Iceland’s banking system collapsed in 2008, Audur Capital stayed solvent while larger institutions failed. Her 2010 TEDWomen talk showed that finance does not have to be aggressive, opaque or […]
Women Entrepreneurs Recession UK: 2026 Innovation Guide

Recession is one of the best times to start a business. As the whole country undergoes an immense shake-out, businesses and households have no option but to tighten up and review their suppliers.
Gender-Balanced Business Leadership: Why It Still Matters

As the UK faces the toughest economic climate in over 50 years, it is time for the business world to review, learn and get smarter. Women in business are a critical part of the solution.
Women’s Self-Employment UK: Why It Still Needs a Voice

Prowess Editor Erika Watson came out fighting for women business owners on last night’s BBC Newsnight.
Life After the NEA: Start-Up Support for Women in 2026

New Enterprise Allowance is the Government’s welfare to self-employment scheme. But very few women are benefiting. We look at the pitfalls and how to avoid them.
Mindfulness for Business Owners: 12 Resilience Techniques

In this recession we need our wits about us. Mindfulness, or the ability to choose our response in any given situation, is the ultimate strength.
UK Women’s Self-Employment: Jobs Growth or Rights Loss?

Women’s work has changed since the recession, according to new research. There are 170,000 fewer women in full-time jobs and almost 200,000 more self-employed women.
Reinventing Yourself in Business: A Guide for Women Over 50

What would you do if you knew you couldn’t fail? The honest answer to this could be your first step towards reinventing yourself.
Starting a Business in Your 50s: A 2026 Guide for UK Women

Starting a business in your 50s is a growing trend. Is it time for you to find the courage to put long-held dreams into action?