Prowess Journal

Prowess

SINCE 2002 · WOMEN IN BUSINESS

Amy Filippaios’ SimplyHair: Women in UK E-commerce

Amy Filippaios launched SimplyHair in 2013 from a cupboard stockroom at the University of Kent. An experienced hairstylist with a background in marketing, digital, and customer experience, including email marketing UK, she set out to improve the service that independent stylists and salon owners received from wholesalers. What began as a tiny order that fitted […]

How to Choose the Right E-commerce Agency in 2026

Choosing the right e-commerce agency can determine whether your online shop becomes a reliable revenue stream or an expensive experiment. UK B2C e-commerce revenue is forecast to reach £124.8 billion in 2026, according to Statista’s Digital Market Outlook, and ONS data from 2025 shows internet sales account for around 27% of all UK retail. For […]

Dropshipping UK: 7 Steps to Success in 2025

Dropshipping can be a cheap and relatively easy way to start a business in the UK. It’s a retail sales model where you make the sale and the manufacturer or supplier mails out the goods directly to the customer. You don’t hold stock and your overheads are low. But on the flip side, profit margins […]

The evolution of Ecommerce

Ecommerce has become such a staple of our everyday lives that many of us may not stop to think just how rapidly the concept has evolved over the years. As recently as the 1990s, it was still little more than a fledgling notion, yet now we’ve reached the stage where ecommerce is the go-to for […]

eCommerce Migration: When is it time to re-platform?

Many eCommerce store owners are reluctant to migrate to a new platform. Making the move can take time, cost money, and require you to move all your data. The risks seem high and there appears to be so much that can go wrong. Merchants often put off migrating, but not upgrading to a new platform […]